My friend Crystal Pina, of VisionsVirtualAssistance.com, wrote an excellent post about using business cards to build your list of subscribers. Are You Spamming? reveals a surprising mistake that nearly all networkers make. Thankfully, Crystal shows you how to avoid this potentially disastrous landmine.
An even more detailed treatment is given by one of the industry leading email marketing managers, AWeber.com. In Collect Subscribers Offline: Do’s and Don’ts, Justin Premick elaborates on Crystal’s post, providing a link to a helpful list of potential list-building tactics, some of which are definite no-no’s.
Be sure to check out both of these posts: they may just keep you out of trouble with the CAN-SPAM act.