Archive for the ‘Marketing’ Category
Tuesday, September 4th, 2007
I was talking with my friend Todd, today. I was on a little rant about how - despite my efforts - too many of my customers and prospects just don't get the whole traffic business. During this exchange, I compared SEO to pizza parlors. Besides making Todd hungry, this analogy ...
Posted in Websites, Marketing, Musings | No Comments »
Thursday, August 23rd, 2007
Microsoft Surface, a new computing platform, is being touted as the "PC Killer" by Michael Estrin of iMedia Connections, a marketing trade publication. According to Estrin:
"… the touch-screen-operated Surface may soon spark the next wave in the digital revolution, killing the PC and the mouse, and replacing them with a ...
Posted in High Tech, Marketing | 1 Comment »
Sunday, July 15th, 2007
A few days after Thanksgiving, 2005, I wrote the following post. I don't agree with it any longer, because of the advent of the authority site mentality. This current thinking states that you will get more traffic by being a magnet than you will by being a cattle chute. I ...
Posted in Vintage Post, Websites, Marketing | No Comments »
Saturday, July 14th, 2007
Neil Shearing wants to know: Is the ClickBank system prone to abuse? In this post, Shearing talks about the deficiencies of ClickBank from a merchant's perspective.
[A merchant] sees people buying a product, then asking for a refund, then buying again through their own affiliate link and getting, effectively, a 50% ...
Posted in Networking, Marketing | No Comments »
Thursday, May 3rd, 2007
It's about time Morpho Designs got its own affiliate program. I am so excited about this. I've been looking for a way to reach more prospects. Networking has the potential to reach dozens of prospects, but affiliates have the potential to reach thousands!
There are three things you need for a ...
Posted in Networking, Marketing, Clients, Musings | 1 Comment »
Wednesday, February 21st, 2007
My friend Crystal Pina, of VisionsVirtualAssistance.com, wrote an excellent post about using business cards to build your list of subscribers. Are You Spamming? reveals a surprising mistake that nearly all networkers make. Thankfully, Crystal shows you how to avoid this potentially disastrous landmine.
An even more detailed treatment is given by ...
Posted in Tips, Networking, Marketing | No Comments »
Monday, February 5th, 2007
Sales goals don’t have to get in the way of being a good consultant. You should not be sacrificing quality for quantity. Indeed, sales goals should be viewed as mileposts, waypoints on your annual journey to building a solid portfolio that will accrue to your benefit for as long as ...
Posted in Marketing | No Comments »
Saturday, January 13th, 2007
I have been following Rosalind Gardner's online career for three years.
When she wanted me to find out how she made $436,797 selling other people's stuff online, I joined her mailing list, Net Profits Today.
The quality that most resonated with me was Rosalind's laid-back approach. I didn't know it at the ...
Posted in Meet the Mentors, Marketing | No Comments »
Friday, December 1st, 2006
[Affiliate Spotlight on: Wall Street Spin ®]
Betty Dietch and her husband Donald created Wall Street Spin ®. Their game was the first product I sold on the internet.
There is a nice backstory to how we connected, but for now, I'd like to share the best part of affiliate marketing:
Hi ...
Posted in Affiliate Spotlight, Networking, Marketing | No Comments »
Tuesday, November 28th, 2006
Functional Inertia
One of the biggest problems I have is something I'm going to call functional inertia (FI).
This mental affliction shows up as one or more of the following symptoms:
excuses
procrastination
indecision
perfectionism
analysis paralysis
Whenever one of these is polluting my mind, very little is accomplished. FI is a small pebble that, if left unturned, ...
Posted in Websites, Marketing, Clients, Musings | 2 Comments »
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